# 2025-01-22 - Data Planning

### Done

- RevOps - Active PMS in New Dashboard Reporting
- KPIs - Invoiced Revenue refactor (+ data is now cut to April 2022)
- KPIs - New Dash Invoiced Revenue now available
- KPIs - New Onboarding MRR metric is available in Main KPIs
- Finance - Guesty API fees changed on November 2024, report updated
- Product - Finalised Guest Journey A/B test analysis with very good results
- Rebranding - Hubspot integration to DWH remained unaffected

### In Progress

- Bugfix - Guest KPIs reporting has a strange connectivity issue
- Finance - Check in Hero API reporting for invoicing purposes
- Finance - Screen and Protect API reporting for invoicing purposes (currently stopped since there’s no clients)
- Finance - Accounting aggregations reporting → This goes in line with improving Revenue accuracy in KPIs
- Other - Excel tips and best practices documentation (low prio)
- Other - Discontinue Superhog Reporting (legacy Power BI)

### To Do (does not include critical subjects discussed last week)

- Other - Understand Booking Fees / Cancelled Bookings decay in Dec 2024
- KPIs/RevOps (Chloe) - Track Revenue Retained ratios in Main KPIs for graphical display over time
- KPIs - Propose Billable Booking KPI definition for New Dash: 1 Booking can have multiple services invoiced in different times, how do we attribute them?
- Product/RevOps - Include a user adoption funnel per service for New Dash, to identify adoption/upsell possibilities
- Finance - Update legacy (old dash) invoicing exporter to show unit price and quantity besides total price
- RevOps (Kayla) - Churn prevention: alerting system if user had a PMS and no longer has it, if recent created bookings per account is decreasing, display last time account was contacted. This could be potentially the first step towards a “Account Manager KPIs” for AM teams
- RevOps (Kayla) - Churn tracking: see if we can automate manual monthly Churn reports and enhance it with other data (revenue last 12 m, etc)
- KPIs - Rework Revenue display in Main KPIs
- KPIs - OKR, target-based reporting